Every organization has one important thing in common; they exist to provide a product or service to customers. No matter what that product or service may be, customer satisfaction is essential to any team’s success. In fact, most company mission statements and policies are crafted around serving customers.
However, it is also common for leaders to lose sight of their role in creating a great customer experience. Some leaders mistakenly brush it off as a simple lower-level employee concern wholly dependent on the performance of the frontline, customer-facing employees.
